Clipper UK Ltd, a subsidiary of Flamages S.A. are the brand owner and manufacture of the world leader and most recognised consumer brand in refillable lighters. Clipper came to Xcite Digital looking for a fresh new website to reflect the rejuvenated Clipper brand, implementation of a online PR & content strategy and digital marketing campaign.
We let the creative juices flow and produced a funky new website bringing Clipper into the 21st century. Clippers aim was to increase product sales from £15m to £25m per year. Through comprehensive digital strategy and online PR Clipper saw a dramatic increase in revenue and we’re on target to achieve their goal.