content creation

Does AI mean the end of content creation?

Will all online content will soon be created by AI? And, if so, what is the future for content creators? With the right balance of AI and human input, your content can still be king. In this article we show you how.

How helpful is Google’s Helpful Content Update?

In August 2022, Google released an update called Helpful Content Update, or HCU. But, fast forwarding a year, what impact has it actually had? And how can you or your SEO agency make the most of Google’s Helpful Content Update?