PAY PER CLICK ADVERTISING
Crafting high performing Paid search campaigns takes time, they are things of beauty if done correctly. We blend insight, creativity, and energy to make sure your adverts appear at the right place, at the right time, and with the most compelling message.
We outperform industry average performance by using in-depth analysis and multi-channel insight, allowing us to target more effectively and convert more customers.
A complete picture of your existing campaigns are created to show how we can improve performance learning from both what has and has not worked.
We get to know you, your business, and your marketplace, building a complete picture of what is happening so that we can advise on PPC budget, Strategy, Creative and ROI.
We develop a range of successful ad groups and keywords that drive in quality traffic and lead to a consistent stream of conversions.
Targetting consumers early in their buying cycle using image and rich media ads allows us to increase brand awareness making it easier for customers to identify and recall your brand.
Serve your website visitors with adverts on third party websites, increasing conversions by reiterating your brand.
Whatever your goals we visualise them and improve conversion along the sales funnel, touching every stage of the customer journey from adverts to landing pages.
REPORTING AND CONVERSION FUNNELLING
Campaign performance can be tracked in real time through your performance dashboard, as well as receiving analytics reporting from your account manager.
We are Google adwords certified, a RAR member, and certified partner of Woorank.
Related Case Studies and Insights
Promoting a new range of financial products for Whatcar Finance (Haymarket).
FIVE TIPS FOR BUILDING A BUSINESS CASE FOR ATTRIBUTION
12th August 2015
What is Attribution? Put simply, it’s giving credit where credit is due! In any customer journey there will be many steps along the way. The […]
GOOD BYE… GOOGLE KEYWORDS
10th January 2014
Xcite Digital are now seeing one of the biggest changes in Google Analytics and Search Engine Optmisation. Google have set industry tongues wagging by switching over to the encrypted searches using HTTPS. Fundamentally this means that keyword data will no longer be passed on to the site owners.
If you would like more information please get in touch through our contact form or call us on 0207 183 40 49.