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SOCIAL MARKETING

Our social guru’s are lucky enough to use social media all day, they are busy finding you new customers and building word of mouth around your brand!
Social engagement posts





SOCIAL AUDIT

We spend time building a detailed picture of your social landscape, showing what has been working well and what can be improved. We provide insight into your main competitors and give valuable insights into where your business needs to focus to stand out.





COMMUNITY MAPPING

We will aim to map out different communities that you interact with and learn the different platforms each community uses so we can engage with them in their preferred way.





VALUE BASED TRANSACTIONS

After we have defined the target communities the ultimate goal is to work out how to create value based transaction for each group/persona. This means in-depth analysis of different consumers and working out the content they would value most.





SOCIAL STRATEGY

Care and attention is put into a social strategy which defines exactly what you need from social marketing, key influencers you should target, and what success will look like.

We work collaboratively with you to set out your objectives on each channels and the kind of content we will be posting. Example objectives
Social Marketing objectives





SOCIAL ENGAGEMENT

Our social and content teams follow the strategy to run a delivery plan that engages your respective audiences, at the right place, right time, and right platform.
Social Engagement delivery plan





SOCIAL MONITORING

Our social listening team monitors and engages the noise being generated on social channels such as Facebook, Twitter, Forums, News, Blogs, or youtube. We then Engage each audience based on pre-defined responses.





FACEBOOK APPS

We have created a range of award winning Facebook apps for clients from the BBC to Pizza Express, these innovative social apps create more buzz around your brand and allow us to create trackable sales that create ROI
PIZZA EXPRESS - XCITE DIGITAL





REPORTING

The team are geeks and enjoy going through how your social activity is performing each month, what can we say. Your social noise is analysed and fed back into the campaign allowing us to act on what we hear.

Pizza Express Facebook Apps





OVERVIEW

Social Marketing spider diagram






RELATED CONTENT

How to run successful transactional social media campaigns – by Robert Walker
Smart insights screen shot
View related content

If you would like more information please get in touch through our contact form or call us on 0207 183 40 49.