Standard Blog

Stop press!

The Xcite Digital office got an exciting email this month from Elite Business Magazine!

Hubs, Spokes and Wheels

Social media has been a focal point for businesses since the establishment of social networks as major marketing platforms. Facebook is offering businesses the chance to advertise; Twitter allows businesses to tweet to their fans; LinkedIn gives companies a feature that promotes their products and services.

Communication is key!

Traditional and digital media campaigns may need to include social media at its core?! So if you’re creating a social media campaign that is not connected to the rest of your communications like your digital marketing strategy then perhaps its time to rethink it.

Creative digital marketing with Brand Advocates

You have probably heard the term brand advocacy being thrown around, but what does it mean? A brand advocate is basically a customer that is so satisfied by a company’s product/service that they spread the message to their friends, relatives and others who are part of their social network.