Here at Xcite we believe you need a strong foundation in order to let ideas evolve into reality, that’s exactly how IGNITE works. It’s a foundation of all marketing activity that gives a comprehensive insight and lets us explore a given market sector.
We created Ignite to allow us to provide the required research and insight needed to deliver the Accelerate programme, it gives the answers needed to the question of which is the best approach, or how much time do we need to spend to achieve better results that our competitors.
By Analysing the individual steps of the consumer buying life cycle we can learn how sales can transition from awareness through to purchase. By assessing your current digital marketing plan over the various channels, we also gain an understanding of what motivates your customers to make a purchase.
In order to put your organisation a head of the rest, we need to know how your competitors are performing, learning from their strengths and weaknesses, allows us to build a website strategy that can outperform other businesses in your market sector and give you the competitive edge. We create a digital media campaign based around in depth knowledge from the following areas:
-
Strategic Review
-
Competitor Analysis
-
User Interviews
-
Creative
-
Search Engine Optimisation
-
Social Audit
-
Email / Data Audit
-
Website Strategy
From start to finish we aim to provide you with a service that is tailored to your needs and the needs of your customers all with the overall aim of giving you a competitive advantage.