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Diesel India – Facebook Flash mob campaign

November 28, 2014 | Author:

Diesel India launched a Facebook campaign to promote its second anniversary sale. It started by around 500 people – comprising [...]


November 27, 2014 | Author:

So it is here! The long-awaited John Lewis Christmas advert – sequel to last year’s much-feted The Bear and The [...]


November 25, 2014 | Author:

At Xcite Digital Marketing we are often asked what value we can bring to a business’s digital marketing strategy.  In [...]

KLM Surprise

November 21, 2014 | Author:

From time to time our blogs feature examples of a business using social media in an inspiring way as part of their digital marketing strategy. Today we want to look at a creative marketing campaign by KLM the international airline. The aim of the campaign was to surprise its customers. The results were surprising in themselves!

Starbucks – #TreatReceipt Campaign

November 19, 2014 | Author:

Starbucks’ “TreatReceipt” campaign offered customers a discount on a drink in the afternoon if they had already bought a coffee [...]