Digital Marketing : are you a good fit?

Is digital marketing really the right job for you? And are you still right for it? In the rapidly evolving digital marketing sector it is all too easy to begin to feel left behind. So in this article we take a look at how the skills needed for digital marketing are changing, what is the typical demographic for digital marketing in 2025, and how to improve your prospects in digital marketing.

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Cookie Compliance : Website content strategy

Cookies are a feature used by a lot of sites, sometimes unbeknown to the visitor, that have previously caused some confusion amongst site-surfers, and as a marketing and digital strategy agency something we get asked about a lot. Since the early days of the web a lot of sites opted to use cookies to “assist” customers on their site

Effective Website Design

As one of the UK’s fast growing digital marketing agencies, here at Xcite Digital we understand how important both your website design and functionality are to you and your business. Through our years of experience we have found there are a number of points to consider when it comes to effective website design.

Branding Companies – What NOT to do!

At the beginning of the week we looked at some tips for branding companies online; today we’re going to flip it and look at a few what-not-to-do’s and the areas that companies tend to trip up…

Branding Companies Online

Once you’ve established your brand, promoting it online is both similar and different from the digital marketing techniques that have become the norm. You therefore need to approach branding companies online uniquely…

Phrenology of…

Business marketing, or B2B marketing as its known for short, facilitates the sale of your companies products or services to other companies. For many years B2B marketing found itself playing catch up to consumer marketing but in the 1970’s it was all change…

QR-Codes

QR Codes are a technological advancement utilised by digital marketing execs around the world. They seemed to appear from nowhere and for a time, were all the rage… but like most things the interest has waived somewhat

If you build it, they will come…

What do you think is one of the most important investments your business should make? …It’s your website! But in order for it to be effective it has to be the right website. People decorate their homes as a reflection of them, of their personalities and your company website is no different.

Looky Looky…

There’s nothing better than raising a smile in the office; something we like to do as much as possible at Xcite Digital. If break time isn’t spent playing foosball or adding to the ‘colour-me-in’ wall paper then we can generally…

Producing better results

Data

We are highly analytical and make data led decisions

ROI

We understand your business requirements first, then how to fit our services around them

Research

Comprehensive discovery phase so that we deliver exactly on what you want.

We are highly analytical and make data led decisions

Testimonial

We’re proud of
our relationships

“We trust Xcite, they have over delivered on their promise with impressive results within the first months of working on our SEO & PPC campaigns. Xcite stands out amongst other agencies as they hold themselves financially accountable for our success. We would recommend Xcite as a valuable business partner.”

Martin Rix, Operations Director, Loans 2 GO

5/5
Martin and Emily client entertainment
Xcite Rocket
Xcite awards and commendations

Case Studies:
Finance and Retail

A direct lender we have helped grow £8m in t/o. and helped reduce dependency from lead brokers.

  • 5 year relationship
  • Helping CPA improve 70%
  • No. 1 in Google

Dominating paid search for SAP UK and improving lead flow for partners.

  • Improving engagement by 343%
  • Improving conversion by 32%
  • Generating £275k lead value

Working with Fair Finance for the past 8 years helping them to maintain dominance in the Not for Profit Finance sector and helping to improve the lives of disadvantaged communities in the UK

  • Client since 2015
  • Providing technical and marketing support
  • Page 1 for loans for bad credit - 9k per month

A direct lender we have helped grow £8m in t/o. and helped reduce dependency from lead brokers.

  • 5 year relationship
  • Helping CPA improve 70%
  • No. 1 in Google

Dominating paid search for SAP UK and improving lead flow for partners.

  • Improving engagement by 343%
  • Improving conversion by 32%
  • Generating £275k lead value

Working with Fair Finance for the past 8 years helping them to maintain dominance in the Not for Profit Finance sector and helping to improve the lives of disadvantaged communities in the UK

  • Client since 2015
  • Providing technical and marketing support
  • Page 1 for loans for bad credit - 9k per month