Five ways to create the best User Generated Content

One of the key current trends in social media marketing is UGC – User Generated Content. 79% of consumers are influenced by UGC when making purchasing decisions. So in this article we explain more about UGC and share five ways to create the best User Generated Content for your business.

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Who’s the Dadi?

A few months ago we told you about some of the work we’ve done for Pizza Express as part of a social media campaign to increase their online ‘fans’. We’re incredibly proud of the results we achieved for Pizza Express and it turns out we’re not the only ones.

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Financial value of branding companies

As a digital marketing agency we can’t emphasise enough how important your brand really is. In previous posts we’ve looked at the significance of brand awareness as well as provide you

Facebook Application Development : Examples

Last week we introduced you to the benefits of investing in the one-off cost of a Facebook application. As promised, today we’re going to look at a few examples of possible apps to boost your social media campaign.

Facebook Application Development

Can you business benefit from the addition of Facebook application development? Simply; yes. Through the Facebook applications and developers area you can pretty much have any site you like within the Facebook platform.

Social Media Marketing : Multiple Twitter accounts?

“Should our business have multiple Twitter accounts?”
As a online digital marketing agency we get asked this question a LOT. Problem is, it’s not a yes or no question, it’s a ‘it depends’ questions. If you’re considering setting up an additional twitter account as part of your social media strategy then here are some things to consider…

Content marketing strategy : plan of attack

With the introduction of Google Panda last year, Google’s new SEO optimization algorithm, many companies had to review their content strategy to maximise their optimization potential

Cookie Compliance : Website content strategy

Cookies are a feature used by a lot of sites, sometimes unbeknown to the visitor, that have previously caused some confusion amongst site-surfers, and as a marketing and digital strategy agency something we get asked about a lot. Since the early days of the web a lot of sites opted to use cookies to “assist” customers on their site

Effective Website Design

As one of the UK’s fast growing digital marketing agencies, here at Xcite Digital we understand how important both your website design and functionality are to you and your business. Through our years of experience we have found there are a number of points to consider when it comes to effective website design.

Branding Companies – What NOT to do!

At the beginning of the week we looked at some tips for branding companies online; today we’re going to flip it and look at a few what-not-to-do’s and the areas that companies tend to trip up…

Branding Companies Online

Once you’ve established your brand, promoting it online is both similar and different from the digital marketing techniques that have become the norm. You therefore need to approach branding companies online uniquely…

Producing better results

Data

We are highly analytical and make data led decisions

ROI

We understand your business requirements first, then how to fit our services around them

Research

Comprehensive discovery phase so that we deliver exactly on what you want.

We are highly analytical and make data led decisions

Testimonial

We’re proud of
our relationships

“We trust Xcite, they have over delivered on their promise with impressive results within the first months of working on our SEO & PPC campaigns. Xcite stands out amongst other agencies as they hold themselves financially accountable for our success. We would recommend Xcite as a valuable business partner.”

Martin Rix, Operations Director, Loans 2 GO

5/5
Martin and Emily client entertainment
Xcite Rocket
Xcite awards and commendations

Case Studies:
Finance and Retail

A direct lender we have helped grow £8m in t/o. and helped reduce dependency from lead brokers.

  • 5 year relationship
  • Helping CPA improve 70%
  • No. 1 in Google

Dominating paid search for SAP UK and improving lead flow for partners.

  • Improving engagement by 343%
  • Improving conversion by 32%
  • Generating £275k lead value

Working with Fair Finance for the past 8 years helping them to maintain dominance in the Not for Profit Finance sector and helping to improve the lives of disadvantaged communities in the UK

  • Client since 2015
  • Providing technical and marketing support
  • Page 1 for loans for bad credit - 9k per month

A direct lender we have helped grow £8m in t/o. and helped reduce dependency from lead brokers.

  • 5 year relationship
  • Helping CPA improve 70%
  • No. 1 in Google

Dominating paid search for SAP UK and improving lead flow for partners.

  • Improving engagement by 343%
  • Improving conversion by 32%
  • Generating £275k lead value

Working with Fair Finance for the past 8 years helping them to maintain dominance in the Not for Profit Finance sector and helping to improve the lives of disadvantaged communities in the UK

  • Client since 2015
  • Providing technical and marketing support
  • Page 1 for loans for bad credit - 9k per month